Our Bunny Birth

BunnyMummy was born to speak to bunny people & educate new bunny parents in a light-hearted yet informative way.

Gem & Bunny

Whilst living in Thailand, a fairly young and naive Gem witnessed the terrible treatment of rabbits (and pretty much every other species) at an infamous wet market. In an attempt to "rescue" a rabbit and hopefully give her a better life, she purchased Bunny for around ten bucks. It would have been more, had she not told the seller to keep the dress that Bunny had been squeezed into.

Not knowing what she was doing, Gem and Bunny became inseparable, travelling through Thailand, the US and Canada.

Since spotting Bunny in a cage that day in 2015, Gem has learned a lot about rabbit care, sharing a home, a life and subsequently a diet with rabbits - Bunny inspired Gem to adopt a vegan lifestyle within their first year. Aside from bunny merch being the absolute cutest, we also want to advocate for better bunny care through our educational and entertaining bunny designs that speak to bunny parents whilst looking great to everyone else!

Devastatingly, Bunny passed away during our first week of business, aged 8 years. However, we are determined to keep her vibrant spirit alive by donating 20% of all BunnyMummy profits towards rabbit rescue programs and we will always advocate for adoption!

Responsible Rabbit

We are only interested in making sustainable, ethical & vegan-friendly choices at all levels of our bunny business. Otherwise, what'd be the point?